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THE CUSTOMERS MODULE

The buyer is already a customer. With the whole history in one place.

Accounts, contacts, leads, deals and activities in one connected record: the CRM side of KeelSG, available today. Every order lands on the same record, so the people who sell and the people who take orders see the same customer.

Available todayThe Customers module is live in KeelSG today. The Orders module, which uses the same customer records, is taking pilot customers.

01One customer list
02Nothing sitting unowned
03Reasons, not opinions
Where the line is

“Customers is available today. With the Orders module, orders sit on the same records: on the customer's timeline, in their buying history and in your sales reporting.”

What you actually get

6 things.

And what each one is for.

  1. Accounts and contact relationships

    Companies, people, contact points, custom attributes and relationship history stay linked, so one customer has one story rather than four half-versions of it.

    Benefit Anyone picking up an account can see who matters and what has happened.

    Proof: Accounts · contacts · relationship links · custom fields

  2. Orders on the customer record

    With the Orders module, each order shows on the customer's timeline next to calls, notes and deals. The customer record shows its confirmed order value for the last 30, 90 and 365 days, customers who look due to reorder are listed with the numbers behind it, and an order can be linked to a deal. Nothing is sent to anyone. This part arrives with the Orders module, which is taking pilot customers.

    Benefit Sales can see what a customer actually buys before they call.

    Proof: Timeline · order value by period · reorder list · order linked to deal

  3. Lead capture and assignment

    Your team types in each enquiry, from a phone call or a photo of a name card, and it lands in one list with a record of when and where it came from. Another system can add a lead through the API as a title, its source and a stage, connected by your developer. You set the assignment rules, and a lead matching no rule goes to an unassigned queue a manager can see rather than vanishing.

    Benefit Nothing falls between two rules and disappears.

    Proof: Manual · name card · API · owner · unassigned queue

  4. Scoring and qualification

    Lead scoring is a calculation from criteria you configure, not an opinion. The score recalculates when the data changes and you can open it and read the contribution of each factor.

    Benefit A disputed score becomes a two minute conversation about a weighting, not an argument about trusting the software.

    Proof: Configured criteria · factor breakdown · recalculation · audit trail

  5. Configurable sales pipelines

    Your stages, not a template's stages. A qualified lead converts into an opportunity carrying an owner, a stage, a value, a currency, a probability, an expected close date and its original source, without copying the contact or the company.

    Benefit You can see what is in play and roughly when it is expected to land.

    Proof: Stages · opportunities · value · expected close · won/lost

  6. Activities and next actions

    Calls, meetings, notes and tasks record against the customer with due dates and a named owner for the follow-up. Closing a deal requires a close date and a reason from a list written in your language.

    Benefit After one quarter, why deals die stops being one person's opinion and becomes a number with deals attached to it.

    Proof: Calls · meetings · notes · tasks · due dates · won/loss reasons

How it runs

Four steps, in this order, every time.

  1. 01

    Capture

    An enquiry lands with its source and creation date.

  2. 02

    Own

    A rule assigns it, or the unassigned queue holds it.

  3. 03

    Progress

    The opportunity moves through your configured stages.

  4. 04

    Learn

    The won or loss reason you chose feeds the reports.

The next step

Thirty minutes, and you leave with three answers.

Whether a pilot fits the way your orders arrive, what we would set up, and what it would cost. Written down, so you can put it in front of a partner or a board.

Bring three things

  • A few real orders, as they arrive today.
  • Your product and price list, in whatever form it is in.
  • Who takes and confirms orders now.

Leave with three answers

  • Whether the pilot fits.
  • What we would set up, and how.
  • What it would cost, written down.